- Email Content Creation And Automation
Since no email should ever be the same, there is a need to create original and relevant content for each email. Some emails are informative as they may feature on an offering or educate clients on the latest trends, while some emails prompt the user to take a certain action when you are running a promotion. It is often strategic to send an email that contains a link to a free white paper or infographic when someone registers for it through a landing page.
We can integrate marketing automation software to further the success of your email campaigns. This software tool has features such as lead scoring, which can help your sales team evaluate what leads are most likely to convert. With marketing automation, your email campaigns are an integral part of triggering how a lead is tracked through their purchasing journey. The tool also has additional features that improve the credibility of each and every email that you send out, which reduces the probability your contacts will find it in spam.
We, at Prime Marketing Experts, are experts in our work and create all types of email campaigns, including sequenced campaigns that are designed to warm up a customer, weekly newsletters, campaigns that trigger upon a certain activity done by your audience, promotional emails, and retargeting.